BigHit Music is writing the next chapter in K-pop history with the launch of a brand-new boy group—its first since the debut of TXT in 2019. Slated to debut on August 18, 2025, this five-member group features teenagers Martin, James, Juhun, Sunghyun, and Gunho—each a powerhouse of talent and creativity.
Unlike most idol groups, this team is branded as a “young creator crew”. Every member contributes to the group’s creative process: composing music, choreographing dance routines, filming content, and designing visuals. In a generation where authenticity and self-expression reign supreme, BigHit seems to be doubling down on creator-driven artistry.
🔧 Not Just Performers—Creators
Martin and James have already made a name for themselves before their debut. Martin is credited in TXT’s “Deja Vu” and “Miracle,” LE SSERAFIM’s “Pierrot,” and ILLIT’s breakout track “Magnetic.” James, on the other hand, co-developed choreographies for ILLIT’s “Cherish” and “Magnetic.” These early credentials showcase the group’s hands-on role in music and performance production—setting them apart from traditional rookie idols.
🌍 Anticipation Builds
The announcement has triggered waves of excitement across the K-pop world. BigHit, known for producing globally dominant groups like BTS and TXT, has a legacy of building idols who shape the culture rather than just follow it. Now, all eyes are on this 5-member lineup, which represents a new generation of artists ready to take the reins of K-pop innovation.
While further details remain under wraps, BigHit promises to release more information gradually over the coming weeks, building anticipation ahead of the group’s much-awaited debut.
🎤 What Fans Can Expect
Based on BigHit’s track record, fans can expect cinematic storytelling, genre-crossing sound, and high-level stage production. But what makes this launch more exciting is that these rookies might be contributing to those stories themselves—not just performing them.
As August 18 draws closer, one thing is clear: this isn’t just another boy group. It’s the next evolution of BigHit’s creative vision.
Article Source: 김민지 기자, “빅히트 뮤직, 8월 보이그룹 론칭…TXT 이후 6년만,” 뉴스1, 2025.07.14.
Alt Text: TXT members attending Dior event in 2025, showcasing global fashion presence.
Caption: TXT at Dior 2025 event, continuing BigHit’s global fashion influence. Image embedded from @WikimediaCommons
Image Source: Image via Wikimedia Commons, licensed under CC BY-SA 4.0